RECENT  POSTS:  » Trailer: 'Stonewall' » And now NOM is literally pleading with its (theoretical) supporters » Add 'professional advocate for anti-gay scouting' to list of bygone career choices » NOM to lasso the White House with a rosary. Or something. » NOM's new plan? To beat up its org-crushing loss until it becomes a win. » By the time you read this headline, we'll be ten more seconds beyond stagnant anti-gay 'culture wars' » Video: America cannot wait—to purchase American Family Association radio equipment? Huh?! » Huckabee 2016: 'cause church and state aint gonna marry themselves » EEOC does wonky, under-radar thing that could lay groundwork for definitive nondiscrimination protections » Maggie Gallagher, now that you've lost on marriage, might you lose these deceptive ways as well?  

« Go back a post || Return to G-A-Y homepage || Haul tail to next post »

06/07/2007

A show about consonants, not 'L's

by Jeremy Hooper

AfterEllen's Sarah Warn has brought to light the following ad, which Showtime placed in yesterday's edition of Daily Variety:

 Sites Www.Afterellen.Com Files Images Lword-Emmy

"No longer 'a show about lesbians,' this series has evolved into a show about people"? That is the tag line they are using to increase the show's chances of Emmy nomination?!? Uhm...

Now, we of course grasp the meaning of the quote (the show is universal and for everyone, not just Sapphic ladies). In fact, the full quote from the Tribune actually reads:

"No longer a 'show about lesbians,' this series has evolved into a show about people, many of whom happen to be lesbians, which is as it should be"

That makes much more sense! In it's truncated form, however, it leaves plenty of room for misinterpretation. Had they used the full quote, or had their shortened version said something like "No longer JUST 'a show about lesbians'," it would be a different case. But instead, the network, in an attempt to put its best foot forward for the Emmy voters, has put out a confusing campaign that sort of makes it sound as if lesbians are outside of the realm of other "Earthlings."

Perhaps not the shrewdest move, Showtime!

For more on this, as well as Sarah's ideas for other show campaign, check the link:

Showtime: "The L Word" no longer about lesbians, but "people" [AfterEllen]

**ALSO: More over at Defamer.

space gay-comment gay-G-A-Y-post gay-email gay-writer-jeremy-hooper


Your thoughts

In fact it wasn't afterElen's, but Celebrity News
url : http://www.celebritynewslive.com/emmy_preview_for_your_consideration_l_word_downgraded_to_merely_bi_curious

Posted by: feromoon | Jun 7, 2007 1:09:59 PM

No longer a show about lesbians, this series has evolved into a show about femme lesbians.

Posted by: Boo | Jun 7, 2007 1:23:58 PM

No longer a show about lesbians, cuz lesbians are people too!

Posted by: Daimeon | Jun 7, 2007 3:30:34 PM

comments powered by Disqus

G-A-Y Comments Policy


 
Related Posts with Thumbnails