Sarah Silverman: Bi-networked American
The Logo network has announced that they will now co-finance "The Sarah Silverman Program" with sister network Comedy Central, a financial arrangement that will bring the popular-ish, gay-ish series to the LGBT-centric cabler:
Logo is looking to capitalize on Silverman's strong appeal among women and gay men. Additionally, two of the main characters on the show, Sarah's neighbors Brian (Brian Posehn) and Steve (Steve Agee), are a gay couple.
"Sarah Silverman's" writing team is expected to begin work shortly. The show's third season, which will get a cross-promotional support on both Comedy Central and Logo, is eyed for a premiere in the first quarter of 2010.
Gay TV channel saving "Sarah Silverman" [Reuters via Yahoo! News]
Hmm. Guess it could work. After all, men in traditionally feminine clothing has been great for the network's "Rupaul's Drag Race." Why not a thirty-something woman who dresses like a twelve-year-old boy?
But personally we're still waiting for Logo to grab and convert Comedy Central's snarky political shows instead. Brian Graden, we have a "Gayly Show" script waiting for your eyes -- give us a ring, duder.
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