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NOM skewering gets even Richer

by Jeremy Hooper

We've been saying for the past two weeks. But now a man with an even bigger platform, Frank Rich, has joined the online community in declaring the National Organization For Marriage's "Gathering Storm" ad an EPIC fail:

Yet easy to mock as “Gathering Storm” may be, it nonetheless bookmarks a historic turning point in the demise of America’s anti-gay movement.

What gives the ad its symbolic significance is not just that it’s idiotic but that its release was the only loud protest anywhere in America to the news that same-sex marriage had been legalized in Iowa and Vermont. If it advances any message, it’s mainly that homophobic activism is ever more depopulated and isolated as well as brain-dead.
The Bigots’ Last Hurrah [NY Times]

Poor, poor NOM. Their ad is not only being declare a parodic-seeming mess. Now it's literally being cited as a historical tent post, one that we'll all look back upon as a shorthand reference to the anti-gay movement's majorly bumbled final battles. It will be their "NOM," if you will.

So yea, thanks to Mr. Rich for connecting these dots for readers who may not otherwise wrap their minds around this whole anti-gay "culture war." Like umbrellas weathering a "gathering storm," many crucial "movable middle" minds were surely opened because of this column.

**We'd also like to thank Mr. Rich, or whoever posts his content online. In the web version of this story, he linked to our response to the ad (under the word "countless," if you're looking for the text link).

*More from NOM's Epic Fail of a month: NOM's embarassing casting tapes. NOM denies comments. NOM supports 2M4M. NOM is despised by YouTube community, receiving parody after parody. NOM is unpopular even on their own Facebook page. NOM forfeits chance to defend their failure of an ad. NOM overextends their copyright. NOM's Brian Brown forfeits chance to defend self. NOM issues a "fact sheet" that only gets the "sheet" part right. NOM's Maggie Gallagher compares self to Vaclav Havel. Despite all this, NOM claims that their ad is a "success." Then they ratchet up the absurdity one more notch and actually "thank" Stephen Colbert for viciously skewering them.

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Your thoughts

It is gratifying that the best week in recent LGBT history was topped (or at least equaled) by the worst week ever for the anti-gays. Now, we need the California court to do the right thing! I'm still holding out for a unanimous decision from George's crew that strikes down Prop H8!

Posted by: Dick Mills | Apr 19, 2009 7:32:51 PM

While this is hilarious in and of itself and points toward a forward movement for all of us, I'm afraid I won't live to see the day of full equality for all.

Push forward, my friends!

Posted by: Dale | Apr 19, 2009 8:49:14 PM

Why not? Are you okay?

Posted by: Piper | Apr 19, 2009 9:39:58 PM

Dave, I hope you're being metaphorical o_o;

In any case, I can't take any organization whose name sounds like a LOLCat caption seriously. Their intent and message much less.

Posted by: Alle | Apr 20, 2009 1:12:31 AM

The thought occurred to me that NON is really a gay parody that skewers the anti-gay marriage bigots with clever " mistakes".

These NOM-nuts even thank the Comedy Central parody of their ad.

Fess up. These are gays pretending to be anti-gay, right?

Yeah, yeah I know, they really do believe the garbage hey put out. Their credibility is shot right down the crawdad hole.

Posted by: Moe | Apr 20, 2009 4:17:35 AM

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