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03/19/2010

CWA's fundraiser: Now with much better access to spine alignments

by Jeremy Hooper

Remember a few days ago when we told you about a new fundraising program that the rabidly anti-gay Concerned Women For America are launching, which involves the marketing and selling of a "health and wellness" drink" called Vemma? Okay, well the whole thing just got weirder/funnier/much more suspect.

Today CWA has finally gotten around to posting the video that we've already shown you along with the information to purchase Vemma through the brand Partnership that they have set up with the drinks company. It looks like this:

Screen Shot 2010-03-19 At 9.26.55 Am-1
Vemma Program [CWA]

Alright, so if you click the "place an order" link, it takes you to a cwfa.vemma.com microsite where one can involve themselves in this program, with some of the proceeds going to the Concerned Women. And we actually don't think we have a huge problem with that. We've chatted with the Vemma company, and it looks like basically anyone can set up a "Brand Partner" program if they so choose. The Vemma spokesman assured us that there is no official partnership of any kind -- in fact, he didn't really seem to even know who or what a Concerned Woman For America is until we filled him in on their agenda. So as far as this goes, we don't think the CWA thing is any reflection on the Vemma brand itself. The drink and overall program's merits are for folks to decide for themselves.

But here's where it gets funny. The other link in the CWA post is an "ask the doctor" link, which gives folks a direct email address that reads lgrosman@grosmanclinic.com. So we researched that. Now, one would probably think that since this is a nutritional drink we are talking about, the doctor in question would in some way have a strong nutritional background, or at least be a general practitioner. Right? And at the very least, you'd expect them to be an MD or a DO, yes?

Well check this out: The doctor in question is a Larry Grosman, D.C: A Doctor of Chiropractic. Now, we're not going to weigh in on chiropractic methods or results -- again, that's for folks to determine for themselves. But the undeniable truth is that the field is highly specialized, and somewhat controversial among the mainstream scientific community. Whether the controversy is valid or not is neither here nor there. This writer is open to (and has been known to utilize) several alternative practices that are not necessarily AMA-supported, so I'm not certainly knocking chiropractic as a field. But I am highlighting the undeniable truth, which is that a link to a chiropractic professional needs a qualifier beyond "ask a doctor." Yet that is the exact descriptor that CWA gives their link.

So why might CWA, a Washington, DC, organization, choose Mr. Grosman, a North Carolina chiropractor? Well, that takes a very simple Google search to find out. First, you have to go to Mr. Grosman's public Facebook profile, where you will see that he is married to a Kathy Kanoy Grosman. Then you go over to Ms. Kanoy Grosman's public F'book and you look no further than at her number one favorite page:

Screen Shot 2010-03-19 At 9.45.05 Am-1

Could be a coincidence that the "ask a doctor"s wife is a CWA supporter. But we're thinking probably not.

So basically, this whole fundraising effort is highly suspect. But then again, we are talking about an organization whose leaders regularly refer to our lives and loves as "shams." Perhaps we should just be glad that it's not an "ex-gay" therapist that they're using as their medical support.

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Your thoughts

VEMMA is eerily close to VitaMeataVegamin. And LaHaye looks a little like a (much) older Lucille Ball, and with her drawn-out-speech attempts to keep her dentures from slippin', she sounds a little like an intoxicated Lucy. Maybe that's why LaHaye didn't pop the top on one of those delicious fruit juice concoctions and take a swig. I hope that "Funny Or Die" is working on a spoof. Hey, JH, I have an old wig that looks like LaHaye's if you want to borrow it...

Posted by: Dick Mills | Mar 19, 2010 2:07:41 PM

This is a classic multilevel marketing scam. I see them on campus every year, duping students into thinking they can make money as an independent “brand partner” while essentially stealing their tuition money with huge up-front costs. They take advantage of the fact that many students have never had to manage large amounts of money before.

In this case, CWA is taking advantage of the fact that their followers have no critical thinking skills, and are largely elderly and worried about their health.

At first I thought it read “an exciting liquid nitrogen discovery,” which would have been interesting.

Posted by: marsmannetje | Mar 19, 2010 5:52:35 PM

Excellent job you did uncovering CWA's bias. These supposed xtian folk sure do have a lot of skeletons in their closets, for all the prancing they do about how pure they are. Love your work, keep it up!! peace

Posted by: Porter | Mar 20, 2010 8:22:56 AM

I have an excellent chiropractor who is also a licensed nutritionist. There is alot of money to be made in nutritional supplements.Nutrition also is a legitimate link to good structural stability.

I have no doubt this could be a ponzi scheme selling snake water.But my point is that finding a chiropractor that is also licensed in nutrition is not uncommon.

Posted by: the plant man | Mar 20, 2010 5:16:15 PM

Thanks for the insight, plant man.

Wouldn't you also agree that even with a nutrition background, a chiropractor would need a label beyond merely "doctor"? Folks naturally assume that the word means medical doctor.

Posted by: G-A-Y | Mar 20, 2010 5:24:39 PM

Nutrition is important, but you can get that with a good diet. That means cutting out about eighty percent of the meat, though, and they're targeting the people who want to have their steak and eat it too.

I bet the people who buy this have a graveyard of as-seen-on-teevee exercise equipment in their basements.

Posted by: marsmannetje | Mar 20, 2010 11:42:47 PM

We should set up a controlled experiment: have a bunch of people drink Vemma and another group drink those shakes that Robertson was hawking a while back. See if any differences pop up. We can call the experiment "Drink Like a Wingnut."

Posted by: Derek | Mar 22, 2010 10:57:14 AM

That said, I agree with G-A-Y: an invitation to "ask a doctor" about a nutritional supplement should lead the questioner to someone with a plausible, professional connection to the scientific study of human nutrition. I'm not saying this chiropractor in NC isn't also a dietitian or some such thing. He might be, for all I know. But would you be surprised to find out he's just a chiropractor with no more knowledge of human nutrition that you or me (well, me anyway)? Of course you wouldn't: because the wingnuts have made their contempt for science more than clear these last few years. Whether it's "Dr." Laura with her degree in physiology giving people advice about their personal problems or Bill Frist "diagnosing" Terri Schiavo on the basis of a few seconds of video tape, the right wing simply does not view science as a tool for gathering useful information. Science to them is another way of augmenting their wealth and power, and if a "scientific" opinion will help them reach their goal – whether their goal is imposing their religious beliefs on the rest of us or just making a quick buck selling fortified Kool-Aid – they will find a "scientific" opinion one way or the other. Their followers won't know the difference, and, thanks to the MSM, the rest of us wouldn't even know it was happening if it weren't for folks like G-A-Y.

Posted by: Derek | Mar 22, 2010 12:39:53 PM

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