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06/21/2012

Minnesota for Marriage announces 'Dump General Mills'; has NOM's fingerprints all over it

by Jeremy Hooper

I told you that the National Organization For Marriage bought the "Dump General Mills" domain name. Now this, from the Minnesota campaign whose strings are being pulled by that very same puppet master:

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I could be wrong about this, but I really don't think the sight of angry sidewalk protests against a corporation's benign (and principled) support for equal rights is optically smart for those who are trying to deny animus towards LGBT people. When it comes to those opposed to LGBT rights, people associate these kinds of protests with street preachers and Pride condemners and funeral protestors. It doesn't read as politically pragmatic—it reads as Fred Phelps.

I would argue that this is the "stupidest PR Stunt" at play, not General Mills' commitment to basic fairness! I guess we shall see who is right.

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