RECENT  POSTS:  » FRC prays for God's people to 'arise' against LGBT rights » Michael Brown will save his waning movement by grouping homosexuality with incest » GOP pollster Luntz to Heritage Foundation's Anderson: 'Gay marriage is harmless' » Read: Federal court judge rules against Colorado's discriminatory marriage ban » You guys, will you please pipe down so Sen. Rubio can dismantle your deserved freedoms? » 'Mask is coming off' LGBTs, says man who vowed to export and/or criminalize LGBTs » Exxon, infamous holdout on fair and decent employment protections, could be running out of options » Oregon baker who refused same-sex wedding cake bakes for 'ex-gay' org » PFOX rebrands; into group play, seemingly » Audio: Listen to this ADF spinmeister and his anti-gay spin  

« Go back a post || Return to G-A-Y homepage || Haul tail to next post »

07/01/2014

Burger King's novel Pride campaign

by Jeremy Hooper

Time reports:

 -2 One San Francisco location is serving up something special during LGBT pride week

Behind the counter at a Burger King in the heart of San Francisco is a rainbow-colored menu board advertising a product that the fast-food behemoth has never sold before and isn’t selling anywhere else: The Proud Whopper.

When customers visiting during Sunday’s pride parade asked cashiers what made this Whopper different from a standard-issue burger, they simply said, “I don’t know.” The mystery was revealed once diners opened the rainbow-colored wrapper and got a taste: absolutely nothing is different about this burger, nothing at all. To emphasize the point, the interior of the wrapper comes with a second message: “We Are All the Same Inside.”
FULL: Burger King Debuts Gay Pride Whopper [Time]

Apparently there are followup plans that will extend the message beyond San Francisco. For instance, there is a forthcoming video that will show customers' reactions to the wrapper, which should get some conversation going.

Now if we can just a delicious Veggie Whopper, I'm all in with this whole thing!

space gay-comment gay-G-A-Y-post gay-email gay-writer-jeremy-hooper


Your thoughts

comments powered by Disqus

G-A-Y Comments Policy


 
Related Posts with Thumbnails