RECENT  POSTS:  » Scott Lively equates accurately noting his public record with inciting murder » Audio: Mark Regnerus doesn't think marriage equality has 'a lot of gas left' » Friday: NOM president shares the bill with 'ex-gay' activists » Today in 'um, yeah, obviously': Stunt marriages not confined to opposite-sex partnerships » Video: Brian Brown's fellow panelist gives insight into Moscow panel's extreme views on homosexuality, marriage » Video: TN man condemns gays with Leviticus billboards; oddly allows local Red Lobsters to remain open » Video: 'Ex-gay' speaker at upcoming ERLC summit equates talking to gay people with talking to cancer patients » GLAAD: Mainstream media is catching on to NOM's broader agenda » FRC's Values Voter Summit puts anti-gay bakers on a marriage panel; so we won, basically » GOP front group NOM raising money for a GOP US Senate  

« Go back a post || Return to G-A-Y homepage || Haul tail to next post »

07/01/2014

Burger King's novel Pride campaign

by Jeremy Hooper

Time reports:

 -2 One San Francisco location is serving up something special during LGBT pride week

Behind the counter at a Burger King in the heart of San Francisco is a rainbow-colored menu board advertising a product that the fast-food behemoth has never sold before and isn’t selling anywhere else: The Proud Whopper.

When customers visiting during Sunday’s pride parade asked cashiers what made this Whopper different from a standard-issue burger, they simply said, “I don’t know.” The mystery was revealed once diners opened the rainbow-colored wrapper and got a taste: absolutely nothing is different about this burger, nothing at all. To emphasize the point, the interior of the wrapper comes with a second message: “We Are All the Same Inside.”
FULL: Burger King Debuts Gay Pride Whopper [Time]

Apparently there are followup plans that will extend the message beyond San Francisco. For instance, there is a forthcoming video that will show customers' reactions to the wrapper, which should get some conversation going.

Now if we can just a delicious Veggie Whopper, I'm all in with this whole thing!

space gay-comment gay-G-A-Y-post gay-email gay-writer-jeremy-hooper


Your thoughts

comments powered by Disqus

G-A-Y Comments Policy


 
Related Posts with Thumbnails