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NOM: What's the opposite of a YouTube sensation?

by Jeremy Hooper

The organized anti-gays are always pushing for public referenda on the biased cause that they hold so dear. But you have to wonder why the National Organization For Marriage keeps subjecting itself to the votes of an annoyed YouTube public:

(click for full size)
NationForMarriage [YT]

AVG. STAR RATING: 1.379 (out of 5)

Just to compare: This gets 4.5 stars:

Picture 7-172

When a slowly curing wall greatly outranks you, perhaps its time to get out of the amateur video game. Just a suggestion.

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Your thoughts

HOOT...and valid.

Posted by: LOrion | May 29, 2009 12:59:29 PM

Oh, but we ALL know that the rating is so low ONLY because we "homosexual activists" have taken over the site with repeated low votes. Yeah, whatever. They have to have some kind of output just to prove to their donors that they are spending their money wisely and aren't just swindling their money. Oh, wait...they ARE swindling their money. OK, they produce the videos/ads because they have new information to add to the discussion. Oh, wait...they keep using the same videos/ads over and just change the voice-over. OK, they produce the videos...what the heck, they just like to hear themselves preach to the air!

Posted by: Ken | May 29, 2009 1:35:10 PM

True or false: 90% of their hits come from gay-oriented sites. Case in point - you are 3 of the top 5 view-spawning urls for their YouTube video of their radio spot.

Posted by: Steve | May 29, 2009 1:53:58 PM

I think that's largely true, Steve. But that leads to a bigger question: WHY are they not interesting their own side? With the prop 8 campaign, the anti-gay videos always remained pretty evenly split in both ratings and comments. But the NOM videos, every last one of them, have been consistently under 2 stars and consistently filled with 90& pro-gay comments.

YouTube is hardly a pro-gay-only land. So why is NOM, even with its plethora of national media attention, failing to rally its own side?

I would suggest that their product is really quite bad (and unfocused), with even many of the social conservatives seeing it.

Posted by: G-A-Y | May 29, 2009 2:01:41 PM

Maybe because they do not allow comments on their videos and that is why most of us vote their videos horribly.

Posted by: Matt from California | May 29, 2009 2:29:57 PM

I work with college students from a wide variety of political backgrounds. Even the most conservative ones think that not only NOM but Prop 8 as well are big jokes.

Posted by: Greg in Mpls | May 29, 2009 3:26:21 PM

Oh, I completely agree with you. I suppose I should have fleshed out my point a little bit more - NOM's stuff is pure camp and unintentional self-parody, thus appealing to the gay community more than their targeted constituency?

Additionally, with a cursory look at their view sources, it seems like they really suck at spreading their message. People seem to find their videos only on their own website or gay sites that mock/criticize/shower them with haterade.

And I think I'm okay with all of these things, because it means that they are ineffective.

Also! They took down their ad with the confused children.

Posted by: Steve | May 29, 2009 3:55:11 PM

Oh yea, I got that you agreed Steve. Your point was fleshed out just fine :-)

And I agree right back atcha -- their messaging is failing like mad! On all fronts.

Posted by: G-A-Y | May 29, 2009 4:19:36 PM

Isn't there a Christian YouTube ripoff called "GodTube"? I wonder how they do on that.

Posted by: GreenEyedLilo | May 29, 2009 5:59:15 PM

I get better ratings on showing how to assemble electronics than NOM does on their stuff. I also get better ratings on my videos in support of marriage equality. Go figure.

Posted by: Tony P | May 30, 2009 1:39:44 AM

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